About Us

We work with hundreds of startups, and fast growing businesses, ranging from two founders in a garage to hundred-person teams. We help business operate more economically by utilizing our outsourced talent to hire talent faster, and much more profitably. Outsourcing is not a scary word, when you partner with Simple Assistant.

Company Story

Our founders have been founding, operating, and scaling media, healthcare, consumer products, and agency businesses since 2010. They have exited multiple businesses to private equity platforms and strategic buyers.

Our founders have always relied on outsourced talent as a secret weapon to running at a higher margin, and with a higher output than the competition. We believe that the secret to scaling cost-effectively is by having US managers oversee outsourced talent.

The biggest businesses like Amazon, CitiBank, American Airlines, Verizon, AT&T, and every other Fortune 500 company have been using outsourced talent for decades to bring down costs and bring up margins. Their unfair advantage is that they can staff large American teams overseas to handhold / manage their outsourced talent pool, the problem is that mid-sized businesses do not have that luxury and have become afraid of the word “outsourcing.”

Shady outsourcing operations have churned and burned mid-sized American businesses for years, and scared entrepreneurs with horror stories of bad outsourcing and bad customer experiences. That’s why Simple Assistant was born.

“Outsourcing” should not be a scary word. Poor quality outsourcing is scary, boiler room outsourcing is shady, Fiverr and Upwork outsourcing is not scalable.

Our “Embedded Assistant” model is your path to higher margins, higher productivity, and higher output. Your US team will also love their new remote colleague because he or she will make their job more efficient and easier.

“Simple Assistant helped quickly fill roles ranging from TikTok Shop affiliate managers, customer service managers, executive assistants, and data analysts for 60%+ less than if I had hired US-based talent. This boosted my profit margin substantially and allowed me to provide much better service to my customers. The difference between paying $2,000 a month vs. $12,5000 for the same role is very meaningful to my bottom line. My hires with Simple Assistant are hungry, motivated, speak perfect English, and have become part of the team - they all use zoom, have perfect WiFi, are on slack during normal business hours, and use our company email system too. With Simple Assistant acting as the employer of record, I also have no risk for misclassification either, which makes my HR team happy too!”

- Michael Perry, Vice President Operations, Team GO